#BtC4A Book Feature: How to Change the World in 30 Seconds, A Web Warrior’s Guide to Animal Advocacy Online

Today Dakota and I are proud to participate in Be the Change For Animals  annual blog hop. It is their  mission is to highlight one cause per week and provide information on how readers can help “Be the Change for Animals”. There are 4 quarterly blog hops which we always choose to be a part of, whether it be on just one of our blogs or both.

Click on the badge to visit Blog the Change for animals

Click on the badge to visit Blog the Change for animals

This month Be the Change for Animals is spreading the message about April being National Volunteer Month “a time to celebrate ordinary people doing extraordinary things to improve communities, by  highlighting  some of the wonderful volunteers who help animal shelters, rescue groups and other animal-related charities Be the Change for Animals!”

april is national volunteer month

In honor of April being National Volunteer Month  “Celebrating People in Action” I would like  to  celebrate author C.A. Wulff and share the valuable resource that she has written,  called How to Change the World in 30 Seconds, A Web Warrior’s Guide to Animal Advocacy Online.

From How to Change the World in 30 Seconds: this book is dedicated to all of the individuals and groups who devote their heads, hands and hearts to improving the world for companion animals. You are all, every one of you, my heroes.

how to change the world in 30 seconds

There are many of us who want to help animals but often we are overwhelmed and don’t know where to begin.  Often we think it takes a lot of time, money and other resources that we don’t think that we have. But we DO! We ALL can make a difference for even one animal and this book shows us how. It offers practical steps to get started and uses dog advocacy as the focus. It explains in just THIRTY SECONDS a DAY on the Internet we can begin to make a difference in the lives of animals and can also help to “change the world!”

Did you know?

That it was the loss of a special dog that led famed anthropologist Jane Goodall to Africa to study chimpanzees? (Neither did I! I learned this in How to Change the World in 30 Seconds). Ms. Goodall said:

“I learned everything I know about animals in general from the dog I had as a child. He taught me that animals have personalities and minds and feelings and what a true friend was. I never would have been able to go to Africa if Rusty hadn’t died, because I would never have been able to leave him.”

In this book you will  learn that JUST BY ADVOCATING ONE DOG who ends up being saved, that dog changes three things

YOU

the dog

the people who have him now

That dog could go on to become a service dog helping a handicapped person,  maybe he will become a search and rescue dog. The more dogs (and other animals we help save) the more a ripple effect is caused.

How to Change the World in 30 Seconds explains ALL of the useful resources that are at our fingertips each and every day that we can use to save animals! Just a few of the MANY resources cited in this valuable guide are:

Freekibble– a website that donates food to shelter animals just by answering a daily trivia question.

The Animal Rescue Site which offers a big purple button on their home page that says “Click here to give, it’s FREE!” and when you click on that button the site sponsors will donate food and care to animals living in shelters and sanctuaries.

Petfinder where 13,969 U.S. shelters and rescues list the animals they have available for adoption.

In this book you will learn about how you can help animals through using Twitter, Facebook, and a bevy of other resources. You will learn about various animal rescue groups, pet transport pages/sites, you will have enough resources at YOUR FINGERTIPS to help YOU  “volunteer’ FROM YOUR OWN HOME!

How to Change the World in 30 Seconds will also teach you how YOU can make a difference by heading out into the community and being one of millions of volunteers who champion various animal causes in a variety of ways.

Rescue Groups always need people to:

  • answer phones
  • collect donations
  • place containers for pet food drives
  • manning booths at adoption events
  • creating signage
  • showing animals at adoption events
  • fostering animals
  • donate newspapers, towels, food, medical supplies

the list goes on and on!

By reading How to Change the World in 30 Seconds you will learn that YOU CAN MAKE A DIFFERENCE in the life of an animal in ways that you never dreamed were possible!

To help YOU be a “Web Warrior” advocating for animals and to THANK YOU for purchasing this handy resource. Author C.A. Wulff is offering a 50% DISCOUNT if you use this code 66FZNQWX and order How To Change the World in 30 Seconds  by clicking right here

You can follow Wulff on the Internet at:

www.yelodoggie.com

Up on the Woof blog: thewoof.wordpress.com

Twitter: twitter.com/yelodoggie

Facebook: C.A. Wulff

 

THANK YOU C.A. WULFF for helping to be the voice of the animals, rescues and many  various organizations by writing this fabulous resource to help ALL OF US “Be The Change For Animals!”

 

 

 

 

 

 

 

 

Freekibble.com Donating 500,000 Healthy Holiday Meals of Ellen DeGeneres’ HaloPet Food to Pets in Need

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There are a few things about Ellen DeGeneres that everyone knows:

  • She’s hilarious
  • She LOVES to dance!
  • She is highly philanthropic
  • She ADORES animals

When I lost my job in 2007, due to downsizing, if it weren’t for her show I don’t know how I would have made it through. Watching Ellen not only made me get OUT of myself. She made me LAUGH in SPITE of myself!

Ellen enabled me to learn to appreciate what I DO have, instead of focusing on what I don’t, give to OTHERS and by doing so, you will feel GOOD about YOURSELF!

This holiday season, homeless pets across the nation will be looking and feeling their best, thanks to Ellen DeGeneres and a 16-year-old girl named Mimi Ausland.

 

DeGeneres, who co-owns Halo, Purely for Pets, and Ausland, who founded Freekibble.com when she was just 11 years old, are launching their second annual Holiday Kibble Drop.  The initiative will deliver 500,000 meals of all natural Halo Spot’s Stew to pets in need across the country.

The Kibble Drop trucks will make a joint 14 stops throughout this holiday season, making food donations to 69 shelters and rescues, including many along the east coast that were affected by Superstorm Sandy.

At most of the Kibble Drop stops, Halo retailers have generously provided a place where area shelters and rescues can meet the truck and pick up their Freekibble.com donation of Halo’s Spot’s Stew all-natural dog and cat food[DY1]

The Holiday Kibble Drop provides homeless pets the highest quality food possible. Organizations that feed the pets in their care premium food like Halo say it makes a big difference in their health and well-being and even in their adoptability. In a recent survey of 85 shelter professionals, 71% said that better food quality “definitely helps” dogs and cats to get adopted.

And helping homeless pets find their forever homes is a cause close to co-owner Ellen DeGeneres’ heart. “Pet adoption is something I’m extremely passionate about.  I believe that by working together, we can find good homes for the millions of homeless and abandoned pets out there,” she says.

Providing high quality, nutritious food to shelters and rescues to help increase adoptions is also an important part of the Freekibble.com mission.

Since 2008, Freekibble.com has donated more than 8 million meals to shelters and rescues. Each day, Freekibble.com and Freekibblekat.com feature a new trivia question. Visitors to the sites can answer the questions and right or wrong, earn 10 pieces of kibble for homeless pets.

As Freekibble.com’s official pet food sponsor since 2010, Halo donates the kibble distributed to shelters and rescues throughout the U.S.

“It makes me feel great to know that so many homeless dogs and cats will be getting healthy, nutritious meals over the holidays. I really believe feeding them such a high quality food will make their holidays a bit brighter while they’re waiting for their forever homes,” says Freekibble.com founder, 16-year-old Mimi Ausland.

Three of this year’s Kibble Drop stops are at Pet Supplies Plus stores, which brought the Halo line into its 250 locations in 23 states earlier this year– bolstering its commitment to give our “pet companions with a happier, healthier life.”

 

Kibble Drop Stops:

Chattanooga, TN – McCartney Animal Center

Los Angeles, CA – Orange County Humane Society, Cat House on the Kings

Middletown, NJ – Petco

Naperville, IL (Chicago) – Pet Supplies Plus

Nashville, TN – Nashville Humane

New York, NY – ASPCA-helping those who are in need from Hurricane Sandy

Oceanside, NY (Long Island) – Pet Supplies Plus–helping those who are in need from Hurricane Sandy

Philadelphia, PA – DoggieStyle/Operation Ava–helping those who are in need from Hurricane Sandy.

Portland, OR – Humane Society of Central Oregon

Portland, TN – A Place to Bark

Raleigh, NC  – Phydeaux

St. Clair Shores, MI (Detroit) – Pet Supplies Plus (being a Michigander this makes me sooo happy!)

St. Louis Park, MN (Minneapolis) – Bone Marche

San Francisco, CA – San Francisco Animal Care and Control

 

The Petco Foundation is sponsoring the truck going to New Jersey for disaster relief.  C.H. Robinson is donating a part of the freight costs of the other trucks, and company volunteers will be on hand at many of the stops to help unload food.

“We definitely see a difference in the health and vitality of our dogs when we feed super high quality food like Halo,” says Shannon DeBra of Recycled Doggies in Cincinnati, Ohio, which was a 2011 Kibble Drop recipient. “And when our dogs look healthy, they are definitely more adoptable.”

 

ABOUT HALO, PURELY FOR PETS®
For over 25 years, Halo, Purely for Pets® has created holistic pet products of uncompromising quality. Halo believes nutrition is the single most important factor in the quality of a pet’s life. Halo offers natural pet food, treats, supplements and grooming products – including the award-winning Halo Spot’s Stew, Dream Coat and Liv-a-Littles treats. Ellen DeGeneres – a long time Halo customer – became a part-owner of Halo in 2008. HALO’s natural dog food, natural cat food, treats, supplements and grooming products are available at Pet Supplies Plus, PETCO, Whole Foods Market, your local pet specialty and natural food store, and online at :http://www.halopets.com.

 

ABOUT FREEKIBBLE.COM 
Sixteen-year-old Mimi Ausland created Freekibble.com when she was 11 years old, to help feed the homeless dogs and cats at her local animal shelter.

Freekibble.com and Freekibblekat.com are two of the five most-visited animal rescue web sites in the world, with over 120,000 combined daily visitors. With the help of Freekibble’s 475,000 loyal monthly followers, they have donated 9 million nutritious meals to over 200 shelters, rescues and food-banks across the country. At the end of each month, Mimi personally delivers all the donated food to the Humane Society of Central Oregon and will be working with Halo, Purely For Pets® to distribute the pet food to all the other animal shelters they are assisting. Freekibble is played in 137 countries.

 

In full disclosure: I was not compensated for this post. I chose to share this great information that was sent to me!

“Shelter Me”, Hosted By Katherine Heigl and sponsored by Halo, Purely For Pets

Hi everyone! Some people get upset with Mom when they learn that I was not a Shelter dog.  It’s not my fault that I wasn’t, it also wasn’t Mom’s fault that she loved me in spite of my not being a Shelter dog.

That being said, it doesn’t mean that Mom and I don’t care about Shelter dogs. We do.  That is why Mom and I have featured events sponsored by Shelters so often lately. We want to help spread the word.

Mom always says if she ever wins the lottery she is going to open her own haven where doggies and kitties can be safe and secure and have tons of love. All animals deserve that, don’t they?

My kitty brother, Cody, is a rescue pet and we know what special additions to the family that they are. We wouldn’t trade him for the world!

So anyway, let me tell you about Shelter Me:

(c) 2012 Steven Latham Productions, LLC

Ellen DeGeneres’ pet food company, Halo, Purely for Pets® is the sponsor of “Shelter Me,” a new PBS film that illustrates how people’s lives are positively impacted by shelter dogs.

The project’s creator, acclaimed filmmaker Steven Latham, wants to engage the public in finding solutions to put a stop to the nearly four million dogs and cats euthanized every year in the United States.
Actress and animal advocate Katherine Heigl is hosting the PBS premiere of the one-hour, emotionally charged television special.
“As a huge animal lover, I was immediately drawn to this project because it advocates for the homeless pets at our local shelters,” said Heigl, co-founder of the Jason Debus Heigl Foundation. “It’s important to generate awareness and overcome stigmas about these local facilities as well as promote these amazing animals and how they improve people’s lives.”
“Katherine Heigl and Ellen DeGeneres have been so dedicated to helping shelter pets and I am grateful that they are part of ‘Shelter Me,’” said Latham. “We need to continue to raise awareness and increase shelter adoptions. I want people to realize that shelter pets are the best pets.”
Halo’s involvement includes a 30-second sponsor message at the beginning and end of the show, narrated by animal lover, vegan and actress Alexandra Paul, depicting Halo’s commitment to providing shelter pets with nutritious, all natural food, through a variety of the company’s philanthropic efforts. Mimi Ausland from Freekibble.com appears in the segment, delivering Halo Spot’s Stew to the Humane Society of Central Oregon (HSCO). In a recent survey, Halo learned from HSCO and 60 other shelters that shelter workers believe quality food makes a difference in adoption rates.
Latham’s production company approached Halo to be the sponsor because both the pet food company and co-owner Ellen DeGeneres are passionately dedicated to helping shelter pets. In 2010, Halo donated one million meals to shelter pets in conjunction with the U.S. Postal Servicer Adopt a Shelter program. Halo is also the official kibble sponsor of Freekibble.com, a pet related trivia site that has donated more seven million meals to shelter pets.
“It’s important to raise public awareness and increase shelter adoptions by showing first-hand how these incredible animals positively impact people’s lives,” said Steve Marton, CEO of Halo. “Our involvement in ‘Shelter Me’ is a reflection of Halo’s commitment to support animal shelters across America.”
“Halo’s participation in this film is fundamental,” said Latham. “I wanted to partner with an organization that is committed to making a difference for shelter pets. The work Halo does is incredible, authentic and completely in the spirit of this project.”
Latham has three of his own rescue dogs and often cares for foster dogs. An active shelter volunteer and advocate for homeless pets, Latham believes the key to increasing the number of pets adopted from shelters is awareness. “Most people don’t understand that there are exceptional dogs and cats sitting in shelters, just waiting for homes,” he said. “Shelter Me” is Latham’s way of educating the public and debunking misperceptions that shelter pets are “damaged” in some way. “This is one of the most important projects I’ve done,” he said.
“Shelter Me” premieres on public television stations in May. Please go to www.ShelterMe.com for local listings.

“Shelter Me” is produced and directed by Steven Latham of Steven Latham Productions; executive produced by Steven Latham, Lyndon Johnson and Ady Gil; co-produced by Shane Lachtman, Marion Zola and Timothy Karsten; edited by Conrad Stanley, Cheryl Campsmith and Jeff U’Ren; cinematography by Peter Krajewski; music by Andrew Gross and Gil Talmi.

ABOUT HALO, PURELY FOR PETS®

For over 25 years, Halo, Purely for Pets® has created holistic pet products of uncompromising quality. Halo believes nutrition is the single most important factor in the quality of a pet’s life. Halo offers natural pet food, treats, supplements and grooming products – including the award-winning Halo Spot’s Stew, Dream Coat and Liv-a-Littles treats. Ellen DeGeneres – a long time Halo customer – became a part-owner of Halo in 2008. In 2010, Halo donated one million meals to shelter pets in conjunction with the U.S. Postal Service Adopt a Shelter Pet program. Halo is also the official kibble sponsor of Freekibble.com, a pet related trivia site that has donated mort than seven million meals to shelter pets. Halo’s natural dog food, natural cat food, treats, supplements and grooming products are available at PETCO, Whole Foods Market, your local pet specialty and natural food store, and online at http://www.halopets.com.

ABOUT THE JASON DEBUS HEIGL FOUNDATION

Katherine Heigl and her mother, Nancy Heigl, founded the Jason Debus Heigl Foundation (www.jasonheiglfoundation.org) to improve the plight of pets through a variety of programs, such as funding spay/neuter initiatives and assisting rescue organizations. Katherine and Nancy are convinced that spaying and neutering saves lives and stops litters – litters that too often end up at public shelters and are subsequently killed due to a lack of adopters and lack of space.  The Foundation is focused on “fixing” the problem. Since its inception, the Foundation has contributed more than $2.5 million towards saving the lives of many deserving pets and educating the public in the process.