My Human Was Nearly Killed Trying to Save my Life- So I Decided to Do Something About It–A Guest Blog Post

Well hello everybody!

Pup Protector dog typing

My name’s Naraku and my tail is wagging with excitement about doing a guest post for Dakota’s Den.

Thanks Dakota and  Caren!

I’m writing this blog today to let you guys know we need your help!

Let me tell you why.

A few years ago my dad Trevor was hit by a car on an early morning walk with me.

It was still dark outside and the car couldn’t see us.  In America, on average, a pedestrian is hit every 8 minutes.

This is a major problem that needs to be addressed.  We have declared war on this issue and made it our mission to spread the word and raise awareness.

You rarely see a human riding a bike at night without some sort of blinking light.  Why is that the standard for bike riders and not for dogs and dog walkers?  It needs to be the standard!

Pup protector logo


Our mission is to have a light up product on every dog that walks their human companion at night or early morning. We want to bring awareness to this issue and provide solutions. We hope no one else has to risk their life for their best friend.

To combat this problem we designed a two tier approach:

  1.                  Create a hilarious and amazing video that people will want to share that will raise awareness of this problem.  We use humor to soften a serious issue.
  2.                  Design a solution that people will be happy to put on their dogs and will tell their friends about.

We saw that LED dog products already existed but we couldn’t find companies that were pushing the message.  We don’t want to sell products first and then push the message to sell more products.  We think that is backwards, we want to push the message first and provide a solution to the problem.

Pup Protector dog looking at computer


We knew we had to make a good-looking product that people would want to show off so I could get my dog buddies excited to put them on.  When dogs and people are excited about a product, they tell their friends.  These products are not like anything else out there.

We designed a series of high quality LED dog leashes and collars.

These Leashes and collars are stylish, durable, easy to clean and replacing the batteries is simple even without an opposable thumb.

Pup Protector collar

We really need your help to get this off the ground!!  We have 2 weeks left to reach our funding goal!

Please check out this short video we made explaining our product and our mission in more detail.

We ship internationally and anyone can order or even just donate to help us out!  If you don’t want a collar or leash, we have some really cool rewards for donations.

Click below to see what all the buzz is about.


See you soon!

-Naraku and the Pup Protector team

Click the link  to help spread the word: 

and share this blog post!


From Dakota’s Den: It was our pleasure to feature Naraku and the Pup Protector Team. When we heard about this product we felt that it could help save lives and we would love to see it receive the funding it needs to get off the ground! Dakota and I were not compensated for this guest post. We just felt the need to help spread the word!

Plus,  Naraku is awfully darned cute, isn’t he?

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34 CommentsLeave a comment

  1. These collars look great! And my mom and dad always love things that will keep us all safer 🙂

  2. Hilarious video and a good cause!

  3. Naraku looks like such a professional doggy! I like the collars – they look very stylish. What a great thing to spread the word about.

  4. What a pawsome idea Naraku! Well done for thinking up this grrreat product and getting the word out!
    Wallace & Samuel
    PeeS: Hi Dakota & Mom xxx

  5. What a great idea! I don’t walk Max at night where that would be an issue for us personally but I sure would want to be able to see other pups and their peeps that do!! Thanks and tried to help at least a little to the cause 🙂 Great guest post Caren and Dakota! Now we need Dakota in a starring role video 🙂

  6. Cool product and a very cool video! When we are out in the dark, mom has a reflective vest and I have a glowing collar, but these are very nice!

  7. Cool product. We use lighted collars, especially when hunting, but they have to be waterproof. 🙂

  8. What a wonderful idea, there have been several pedestrian deaths in our area recently, so we know there is a need. Luckily we don’t have to walk near a road at night. ~Fenris & Tuiren

  9. We are so sorry to hear about the accident but impressed that you were able to turn this negative into a positive.

    We moved to the country last year and I was very fearful of cars not seeing us, so I have decked myself out in a reflective vest and lights. It is not as cool as your products, but safe.

    We wish you the best of luck and hope that no other dogs or humans get unnecessarily hurt. Lee and Phod

  10. Ooooo! How cool! I hope they have a martingale collar version! I’ll have to sniff it out tonight when Mom gets home from work!


    • Thanks Bunny! I am going to make sure that Trevor comes over here and answers any questions! Barks and licks and love, Dakota

    • Hello Bunny!
      We don’t carry martingale collars, but that is a good suggestion. We have small, medium and large varieties though.
      Thank you for your feedback and hope you are having a wonderful day.

  11. It’s great that leashes are available. Collars are invisible on me!

  12. This is an important message…Giz & I often walk before the sun is up so we’ve been happy to start using a lighted collar and lead…it makes a difference…I’ve shared your post around to help spread the word

    • Mom and I couldn’t agree more Gizmo. THANK YOU FOR SHARING…..would be great if others did as well. Would love to see their venture take off….it definitely NEEDS TO! Mom and I donated as well. Barks and licks and love, Dakota

  13. Very cute, and that’s a great message and product to talk about. I hope they spread the word everywhere.

  14. Excellent idea. It should be a law for safety reasons. Good going.

  15. What an utterly fabulous idea and great cause. So well worth spreading the news.

  16. Wow! Way pawsome!!! Maya and Pierson recently acquired light up dog collars but the Pup Protectors are so much cooler. I love the video too!

  17. Good idea and thank you for sharing your story
    Benny & Lily

  18. Those leashes and collars are wonderful! Mom doesn’t take me out at night because she is a scaredy cat.

    Cool video and lovely products, Naraku!


  19. Thanks for sharing this post, Dakota&Mom. Those words could come from my mouth. I kept having flashbacks of this horrible car accidents in my neighborhood. I will visit Naraku’s site immediately. btw: the smartest dog of the world is a Weimaraner – woohoo I guessed it ;o)

    • Thank you soooo much Easy! Barks and licks and love, Dakota and Mom

  20. I love,love, love these collars and leashes and I know a certain neighborhood who really needs to invest in these!

    • We do too! Please let that “certain neighborhood” know about them!

  21. Hubby and I have lights on our visors and always pull the dogs to the side when we see/hear a car.

    I wish you the best of luck in getting your venture started!

  22. What an excellent idea. And I love the video – great approach to promote the message first. It’s so important. Naraku’s one smart cookie. Thanks for featuring them on your blog, Dakota!

    • Thanks Leslie! You are most welcome! We thought so too! Barks and licks and love, Dakota and Mom

  23. This is a fantastic idea! We see loads of dogs with these lights over here. You can also get balls with lights in them which are also brilliant if you’re walking through a park in the dark (not recommended) and you can’t see the ball being thrown.

    Great article, great video, GREAT MESSAGE!

    ❤ Winston & Laura

    NOTE: these balls are only safe in supervised situations!

  24. What a great post and such great collars/leashes! Thanks for sharing.

    Piggy kisses,
    Katie and Coccolino the mini pig

  25. That video is hilarious and awesome! Even better is that it is for such a great cause. I will definitely check them out and pass along the word.

    • Thanks so much Will!!! I thought of you and Eko the second I saw the video! Love, “Mom”

  26. what a GREAT idea. Humans too who are jogging should wear one. Kidding but really, pedestrians and animals need to be seen more quickly in order for the human to react. Thanks Dakota.

    • Thanks Katie and you are most welcome! You are soooooooo right that humans should wear them too! Barks and licks and love, Dakota

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